Watching TV at the hotel, I learn that National Geographic is now referring to itself as “Nat Geo.” I am sure that this abbreviated form has been used before, but the way the announcer said it just made me imagine strategy meetings about appealing to younger viewers and this was one of the sad, pointless decisions made that actually seems to highlight the old-fashionedness of something like National Geographic rather than make it seem like a contemporary of omg and lol. (An old-fashionedness I like, btw.)
It reminds me of when I got a bunch of brightly-patterned Forenza shorts as back-to-school clothes and thought it would somehow make me seem cool. Instead I got to school, Lauren Bradley took one look and said, with the usual Mean Girl sneer, “Are those Vans shorts? Oh, no they’re Forenza.” My future seemed pretty clear at that moment, even though I stayed in denial about it.